We collaborated with the team at Monster Design to execute a full brand refresh for M12, the venture capital investing firm of Microsoft. With a new brand in place—including a comprehensive messaging platform and brand guidelines—we launched a full new website that showcases the unique advantages of having Microsoft as an investor in your startup. Finally, we advised on and wrote launch communications to reveal the new brand to the world.

As the Amazon Gift Card team’s go-to copywriting resource, we write both gift card sentiments and marketing materials in support of their global gift cards business.

Longtime Lyons Creative client BrightInsight engaged us to work on a comprehensive rebranding to transform their brand from biotech startup to established industry leader, after multiple years of growth. We conducted stakeholder and customer interviews, established a new copy voice and tone, collaborated with their design agency on a new visual identity, and crafted copy for their new website.

We collaborated with Novo Nordisk’s agency of record on an interactive landing page for Esperoct, a Factor VIII drug for people living with hemophilia A. The page was designed with an interactive map to showcase the convenience of the drug’s higher storage temperatures.

This project involved a full website refresh for women’s networking organization, CAP STRAT Women’s Forum.

Website project for Main Street Properties Group LLC, The Landing.

We were asked to write copy for their Social Media Playbook download and landing page.

Website for Paul Gauguin Cruises.

Website for Linedata.

Website for KB Home.

Website for Fly Wellness Co.

Worked with the Coca-Cola team at POSSIBLE to create a website for Coca-Cola that clearly and concisely displayed nutrition information on all their beverage offerings in North America. Copy included hero messaging, FAQs, and an extensive ingredient glossary.

Web content for Amazon’s Wedding Registry.

Website copy for Infinity Global.

Formerly Network of Executive Women, this long established organization dedicated to empowering and advancing women in the workplace acknowledged it was time to update their brand and messaging.